BA (Hons) Fashion Communication and Promotion
My name is Abbey, and I am a multidisciplinary creative who has studied towards a degree in Fashion Communication and Promotion. My interests especially lie in the innovation and development of the luxury fashion market. My creative practice heavily relies upon research and conceptual consideration to visually bring ideas to life, which has been explored in my most recent works. Campaign strategy and marketing – including physical pop-up design, visual merchandising mock-ups and photography are a few areas that I have touched upon as a driver of my creative career, aiming to be within the fashion sustainability space.