Kelly Acheampong is a digital content creator and owner of UNDISCOVERED – a digital platform for Underground and emerging clothing brands worldwide. His vision is to help brands gain brand exposure and growth through captivating content for cutting-edge consumers and supporting resources. The UNDISCOVERED platform informs fashion enthusiasts about the upcoming wave of new streetwear brands ensuring they are the first to discover new brands.

UNDISCOVERED’s core mission is to inform, entertain, educate, and inspire through fashion content. UNDISCOVERED is an all-around resource destination for leading fashion consumers and has already gained recognition from High Snobiety, Virgil Abloh and several UK designers.